Giving a new visual identity to a gourmet hot dog stand in central stockholm.
How might one transform a simple hot dog stand into a high-end experience simply through graphic expression?
Östermalms Korvspecialist
Fall 2020
Brand Identity
Graphic Design
Graphic Design
The challenge of this project was to design both efficiently and purposefully. How might one fit a menu of over 30 hot dogs as well as condiments on an A4 paper, with it being easily readable as well as attractive to the eye?
On the posters I wanted to really highlight their large assortment of grade A+ products from all across the globe, as that is their USP. Östermalms Korvspecialist is an extension of the world of delicacy, and the posters role is to almost make you smell the scent of meat in Istanbul and hear the seagulls cry in Coney Island.
On the posters I wanted to really highlight their large assortment of grade A+ products from all across the globe, as that is their USP. Östermalms Korvspecialist is an extension of the world of delicacy, and the posters role is to almost make you smell the scent of meat in Istanbul and hear the seagulls cry in Coney Island.
